Part two: The Manchurian consumer: are you authentic? Part three: Posthuman: life in cyberspace Part four: The new activism (fire in the belly) The book you're holding carries a message that your ...
Advertising is around us constantly. Even if you think you're beyond being susceptible to those glossy images of perfection, you've been taken in by it before, and you will be again. Taken at face ...
Tube posters attacked with chewing gum, phallic scribbles on bus stops - defacing the work of the admen might not seem like a radical idea. But over 20 years ago, Jorge Rodríguez-Gerada was starting ...
This paper introduces the idea that businesses ought to be concerned about a form of consumer protest known as culture jamming, and then sets out the problem of how to research a phenomenon that is ...
Over the past half a decade, culture jamming has emerged as a highly influential tool for creation of a brand's doppelganger image. Brand, a term coined in earlier centuries to differentiate ...