Producing blog posts is a surefire way to connect with consumers and provide them with much-needed information, like FAQs or product guides. But writing posts that cut through requires an ...

Like anything else, blogging is about learning as you go along. I once interviewed a man called John Dawes in a local pub of mine. He was sat in the corner with his mates and to anyone not in the know ...

For better or worse, catching people's attention is probably the most crucial component to a successful blog post. For better or worse, catching people's attention is probably the most crucial ...

Although quality content has always been crucial for ranking well on search engines, Google has redefined what “quality” means. It’s no longer about sprinkling in keywords or hitting a word count. In ...

Setting up your own science blog is a great way to publicise a field that is close to your heart, hone your writing skills and make a name for yourself The Wellcome Trust Science Writing Prize, in ...